Sales

Location: New York, NY
Employment Type: Full-Time
Schedule: Monday through Friday – Standard Business Hours
Salary: Based on Experience

We are seeking an experienced, results-driven Sales Representative to drive direct B2B sales and expand our presence within the retail snack and consumer packaged goods (CPG) industry. This role is responsible for developing new business, opening retail accounts, building long-term customer relationships, and increasing product placement across grocery stores, convenience stores, and major retail chains.

The ideal candidate is a motivated sales professional with a strong hunter mentality, a proven track record in B2B sales, and the ability to consistently generate new business while managing strategic customer relationships.

• Prospect and develop new B2B business opportunities through cold calling, email outreach, retail visits, and industry networking.
• Identify, pursue, and open new grocery, convenience store, and major retail chain accounts.
• Build and maintain strong relationships with category buyers, distributors, and key decision-makers.
• Expand market presence by identifying high-volume sales opportunities and growing assigned territories.
• Conduct product presentations, demonstrations, and sampling sessions for prospective customers.
• Collaborate with marketing teams to support promotional campaigns, merchandising initiatives, and retail product launches.
• Maintain an organized sales pipeline using CRM software and prepare accurate sales forecasts and activity reports.
• Negotiate pricing, vendor agreements, product placement, and shelf positioning while maintaining company profitability.
• Provide exceptional post-sale support by resolving customer concerns related to inventory, shipping, and account management.
• Monitor industry trends, competitor activity, and emerging retail opportunities to drive continued business growth.

• Proven experience in direct B2B sales, business development, or account management.
• Experience selling within the snack, food and beverage, consumer packaged goods (CPG), or grocery industry strongly preferred.
• Demonstrated success acquiring new accounts and consistently exceeding sales goals.
• Existing relationships with grocery, convenience store, or major retail buyers are highly desirable.
• Strong understanding of retail distribution, merchandising, and CPG sales strategies.
• Excellent negotiation, presentation, and closing skills.
• Proficiency with CRM platforms, Microsoft Office, and sales reporting tools.
• Outstanding verbal, written, and interpersonal communication skills.
• Self-motivated, highly organized, and results-oriented with a strong hunter mentality.
• Ability to travel throughout assigned territories for customer meetings and business development activities.